The Live Streaming Solution from Verizon Digital Media Services recently won the Video Edge award for NewBay’s ‘2016 Product Innovation Awards.’
It was the best of times, but it could have been the worst of times. The goal: add a whopping ten terabits per second of network capacity to Verizon Digital Media Services’ Content Delivery Network while simultaneously redoing our entire network foundation.
Ever tried to cook in a kitchen of a vacation rental? The spatulas are over there, the knives are somewhere else and the cheese grater apparently doesn’t exist. No one person can figure out a holistic view of the situation. That was us at Verizon Digital Media Services, before our Master Data Management (MDM) system came along. We had a solution for everything—but the problem was that we had too many solutions.
More and more broadcasters will turn to a solution that allows them total control over the viewing experience: creating their own proprietary app. But even that trend may not unfold quite the way industry insiders expect.
“My goal was to find a nontraditional platform,” said Michael Ratner, the series creator. He was convinced that Verizon’s Go90 mobile streaming app was the right fit because of its strength in sports programming.[…] Verizon’s competitive advantage remains its ad technology, especially its ability to deliver ads that target user interests and circumvent ad blocking.
Panelist Timirah James, a core development evangelist for Verizon Digital Media Services, said it pays to be assertive when looking for jobs in the tech industry.
Verizon Digital Media Services, which acquired LA-based EdgeCast Networks in 2013 for $350 million, has developed end-to-end digital media platform that can deliver, display and enable the monetization of online content.